

Magicline is the leading studio management software in the fitness market, combining member management, contracts, bookings and payments in one central system.
What is Magicline?
Magicline is a specialized studio management platform for fitness studios and fitness chains in German-speaking countries. The system covers all of a studio's core processes – from memberships and contracts and class bookings to payments and customer data.
Unlike generic CRM or ERP systems, Magicline is designed specifically for the needs of the fitness industry. Studios can manage their entire member management, billing and operational processes in one central platform.
Thanks to its open API structure, Magicline connects flexibly with other systems – including marketing tools, self-service solutions and AI platforms like melibo. This makes Magicline the operational heart of a scalable fitness business.
What does connecting melibo and Magicline do for you?
The integration of melibo with Magicline connects your studio management system with smart automation through our AI agents. Customer requests are not just answered but processed directly in the system.
Thanks to the Magicline API, melibo can access member data in real time – such as contract terms, bookings, payment status or available classes.
This means: a member doesn't just get information – the request is resolved directly.
Fitness studios benefit from:
- automated service processes
- a much lower support load
- faster response times
- a better member experience
With melibo x Magicline, your customer service evolves from reactive support into an automated, system-integrated service process.
What do I need for an integration with Magicline?
Our AI experts are happy to support you with the integration – so that melibo and Magicline work together optimally in no time.


With the melibo Magicline integration, gym members book classes directly in the chat. The AI agent retrieves available class slots from Magicline in real time, checks availability and enters the booking automatically – no manual work for your team.


When a member cancels via chat, the melibo AI agent handles the whole process: checking contract data, processing the cancellation in Magicline and sending confirmation – in real time and with no waiting for the member.


The melibo AI agent answers questions about contract terms, payment status or membership details instantly in the chat. It retrieves the relevant data from Magicline in real time and shows it to the member – no handoff to support needed.
Success stories from customers using this integration

FITSEVENELEVEN
What many don't expect: gyms have highly repetitive service processes too. The collaboration between FITSEVENELEVEN and melibo shows exactly that. Instead of shipping status and returns, the focus here is on cancellations, contract questions, payment issues, club information and new memberships – which can be automated with the Magicline integration. The logic is the same, though: recurring requests, high expectations and the need to answer quickly, correctly and at scale.



