🤝 Become an official melibo partner now and earn commissions. 💸

Glossary

melibo e-commerce service glossary

Here you'll find answers and guides on everything around e-commerce customer service and our Customer Service Automation Platform.

AI slop

AI slop refers to AI content that works linguistically but is empty in substance. How the term came about, how it differs from hallucinations and how to avoid it in customer service.

EU AI Act risk categories

The EU AI Act divides AI systems into four risk categories. Most customer service chatbots fall into category 3, with a single concrete obligation: a visible notice that users are interacting with AI.

Model Context Protocol (MCP)

MCP is the open standard that connects AI agents to external systems like Shopware or Zendesk – so they don't just answer, but complete processes on their own.

First-level support (AI-powered)

AI-powered first-level support means an AI agent handles customer requests on its own – from the first message to the answer – and only involves humans when an action needs approval or a case is too complex for automation.

Customer satisfaction

Customer Lifetime Value

Customer Lifetime Value (CLV) shows how much a customer is worth to your store in the long term – and how targeted measures help you get more out of every customer.

Customer Experience

First Response Time

In customer service, every minute counts: a short First Response Time (FRT) signals to your customers that their concerns are taken seriously.

Order Management

Delivery management in e-commerce

A smooth delivery process strengthens customer loyalty, reduces returns and makes your e-commerce store more competitive.

Popular authors

Jakob Hubloher

Jakob Hubloher

Jakob combines market knowledge, customer feedback and strategic advice.

Leon Stelzer

Leon Stelzer

Leon knows the real challenges of e-commerce companies.

Felix Stelzer

Felix Stelzer

Felix knows the AI market and automation inside out.

Maximilian Borkowsky

Maximilian Borkowsky

Maxi knows customer service automation inside out.